Alison runs our projects and partnerships day to day, alongside overseeing strategy for Brightwayz.
Lance manages the Brightwayz Green Promo range of eco-friendly and ethical promotional products whilst supporting Brightwayz strategy management.
Jacqui manages our Brightwayz active travel product sales and financial administration whilst also supporting Brightwayz strategy management.
Andrea supports our local projects, travel plan administration and is our Modeshift STARS sustainable travel accreditation lead.
Lucy supports our Brightwayz active travel products range by despatching orders as well as doing general marketing.
Kelly provides sales and customer service support to Lance for our Brightwayz Green Promo range of sustainable custom branded promotional products.
Dez helps with Brightwayz local active project delivery, organisation and support a well as developing the free active travel information resources for our website.
Rick is responsible for printing many of our Brightwayz range of custom printed products using screen print or digital transfer techniques.
Promoting safe, active, sustainable travel options for everyday journeys for all - is what we are all about here at Brightwayz.
We first launched in 2004 after our founder Alison Holland set up a ‘walking bus’ scheme at her son’s school. She realised there was a need for practical resources and information to support this and other walk to school schemes. This ignited a passion to share ideas, develop resources and inspire others to set up similar schemes.
This is split into three areas of activity within our social enterprise:
Our innovative Brightwayz active travel products to support walking, cycling and road safety schemes have been developed over many years. We have developed hundreds of products with a ready printed options or a custom printing service and supply local authorities, schools and other clients across the UK. We are proud to support other UK-wide not-for-profit partners involved in making our streets cleaner and greener by hosting and managing official online shops for Modeshift and Playing Out.
Though our activities delivering local projects in North Northamptonshire, we develop new approaches and then share our ideas to inspire others across the UK or further afield. We offer travel plan consultancy working with the local authority, schools, businesses, community organisations and the NHS. Our community programmes such as our Bikeability-Ready (providing refurbished bikes to local children needing them for cycle training), school travel plan Modeshift STARS accreditation and our refugee and careleaver cycle projects enable us to bring practical support to those who need it most.
Thanks to our long-time, close partnership with the brilliant team at Modeshift - the UK body for sustainable travel professsionals - we have spoken at many national conferences and regional meetings to share our ideas across the sector. For example we led on the first ever Modeshift accredited Town Centre Travel Plan and share the ideas to help inspire others.
Brightwayz Green Promo is our curated range of custom printed, general promotional products with a range of ethical and environmental features. Popular with corporates and public sector buyers keen to buy sustainably and add social value, all profits from this range (and all our other sales) go to support our active travel initiatives and resources. This provides an easy and effective way for any organisation to 'buy social' and create social value through procurement whilst fulfilling marketing and event resource needs.