How to Promote Active Travel in Your Community

Even with a zero budget, with a bit or creativity and support from others there is a lot you can do to promote active travel in your community.  Promoting active travel in your community helps make your own street a safer, greener, cleaner place to live.  Depending what you want to address, there are various ways you can take action

• Consult with your Local Authority on your ideas and gain guidance. Some ideas to start off a diaglogue are:

  • Opening streets to play when you close them to vehicles with play streets  About - Playing Out

  • Organising a community cycle ride group to raise the profile of cycling for all and give a chance for more people to give it a go

  • Investigating a speed reduction and traffic calming initiative 

  • Organising a poster campaign or leaflet drop

  • Chat to others you know and see how they feel and what particularly interests them. What is the main issue that people in your neighbourhood really care about?

  • Keep the language positive and use a 'hearts and minds' approach to get more people on board

  • Look around for ideas from elsewhere and talk to those organisers - they are usually keen to share their insights if their scheme is a success. But listen to any tips around where things failed too so you know what to avoid

  • Build good relationships with local journalists as they can help raise your campaign's profile 

  • Building strong collaborative relationships with Local Authority Officer, other relevant agencies and partners. Build good relationships with local journalists as they can help raise your campaign's profile in positive ways.

  • Check out our article providing lots of other ideas - How to Promote Active Travel for your Community (brightwayz.co.uk)