Our Story
As a social enterprise, at Brightwayz we have a strong social and environmental mission; to promote safe, active, sustainable travel for everyday journeys for all.
We first launched in 2004 after our founder Alison Holland set up a ‘walking bus’ scheme at her son’s school. She realised there was a need for practical resources and information to support this and other walk to school schemes. This ignited a passion to share ideas, develop resources and inspire others to set up similar schemes.
Our innovative products to support walking, cycling and road safety schemes, have been developed over many years. We supply local authorities, schools and many other clients across the UK.
We have been partners with the brilliant team at Modeshift - the UK body for sustainable travel professsionals - for nearly 20 years. We led on the first ever Modeshift accredited Town Centre Travel Plan and have spoken at national conferences to share our ideas.
Consultancy
We offer local travel plan consultancy and work with the local authority, schools, businesses and the NHS. Profits from this helps us fund out community projects such as our Bikeability Ready, Safe Travel: Enabling Pupil and Schools (ST:EPS) programme and refugee cycle project.
Brightwayz Green Promo
Brightwayz Green Promo is a range of custom printed, general promotional products which provide a way for public sector and private sector organisations to 'buy social' and create social value through procurement whilst fulfilling their marketing and event resource needs.
Local Projects
A key part of Brightwayz are our local projects in North Northamptonshire - we develop and then share our ideas to inspire others across the UK or further afield.
With the support of Cycling UK and Sport England, we set up Kettering Community Cycle Club to enable local people to organise safe group rides. We also run a monthly Kettering Active Travel Hub in Kettering Market Place - providing free cycle security marking, cycle checks and repairs as part of the Big Bike Revival.
We lead on many other local grassroots projects, proudly helping make real changes in our local community, and this experience allows us to serve our national customers better - because we truly understand their issues and challenges they face.
Social Enterprise Ambassadors
As a social enterprise, we are also keen to promote the social enterprise way of doing business. We established and proudly head up the North Northants Social Enterprise (NNSE) network – a network of fellow social enterprises in our county and are also a key part of Aspire NN, the organisation set up to support the Voluntary, Community and Social Enterprise (VCSE) sector in North Northamptonshire.